Now imagine a tool that would consist of all the tools listed above (and more than those) in one single tool. Yes, you read it right. It is possible now with ClickFunnels. ClickFunnels allows to build the entire funnel for your sales that can help you track your prospects, leads or drop off rates across the funnel that makes is easy for you to see what’s working and what is not. A/B split testing allows testing different versions of your marketing campaigns and the behavior of your target audience. ClickFunnels is equipped with email autoresponders and a payment gateway that makes it one of the best tools to go with if you are running any kind of marketing campaigns.

Lead generation, lead retention, and landing pages are very important however they can be difficult for first-time business owners to understand less known deploy. With the help of these applications and platforms listed above, you can significantly increase the efficiency and performance of your landing pages with ease and simplicity even if you have no prior experience with web development or online marketing. 


As long as you take the time to do the proper amount of research, you should have no problem creating a high-quality landing page that will help you retain customers and boost your overall visibility. Take your time to really figure out what your customers want most from your particular product or business and then create digital marketing content surrounding their interest.

Free-form fastest funnel & landing page builder with accelerated page technology, loading huge pages in less than 3 seconds, with 0% downtime. With Page Importer (Pro/Agency) you can import all your previous pages and easily migrate. Sell your products. Generate leads. Deliver digital products (without need of managing s3). Check deal at https://why.convertri.com


If you’re a small business owner or entrepreneur who wants to boost their online presence, there are several options available to you besides Leadpages. Thanks to developments in technology and the internet at large, there are now several software options that you can choose from when it comes to creating the perfect landing page for your website. 
LeadPages is one of the top pieces of software – as a service no less – for designing and testing landing pages today. It has a lot of great templates utilizing modern designs with fast code. It has great email capture forms for opt-ins that hook right into your existing mailing list management software. They have extremely easy split testing as well, taking all of the guesswork out of testing changes. One of their most popular features is the LeadBox, a two-step email opt-in that has been repeatedly tested to improve signups. You can implement all of this yourself, of course, but paying a developer is often more expensive than paying the LeadPages monthly fee.

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Overall: I've used dozens of page builders, from the Wordpress extensions (Elementor, Oxygen, etc.) to the standalone apps (Unbounce, Lead Pages, etc.) and all kinds of other types. I can tell you without a moment of hesitation that Convertri is light years ahead of everything else I've used. Like a Tesla, Convertri has five things that make it amazing: 1. This baby is fast. Like, Pagespeed scores in the high 90's fast. 2. It is so fun to drive! Drag-and-drop functionality means you get to make the page look *exactly* the way you dreamed it up. Add in the layers feature and you have an endless playground to help you fulfill your conversion fantasies. 3. You're constantly excited to see what they'll come up with next. Development is always on full throttle, which means there's something interesting and new to enjoy all the time. 4. Autopilot, obviously. In this case, I'm talking about awesome templates (for Pro and Agency accounts) and a page importer feature (add-on service). Between the two features, you can cut your work time drastically. Oh, and speaking of autopilot, Convertri has several native integrations (including webhooks and Zapier on the way) that make marketing automation a breeze. 5. The team behind the product is awesome! Their support is fantastic, they have an active Facebook group that the founder participated in personally, and you can tell they are 1000% behind their product. Is Convertri perfect? No. But I've never enjoyed an app so much.

If you have a service to market, a product to sell or an event or webinar to host, then Clickfunnels will be a great host that will make email marketing and landing page creation incredibly simple for you. However, if you are a PPC marketer, interests lie in building landing pages primarily and already have an email marketing platform, you will get more clicks for your ads through Instapage.
Well, the editing process here basically uses a pixel-precise drag-and-drop interface. Now, combine that with Unbounce’s rich array of templates, and you’ll be able to get your pages up and running in no time. The whole customization process is as simple as dragging a couple of elements, moving them around the layout, and defining their properties.  
This saves a lot of time of users.  You can also manage multiple clients and campaigns at the same time on one account and also this feature allows multiple users. So that many users can work on the landing pages with one account. You can also archive and transfer accounts along with that you can organize client leads. You can also create group campaigns where you can include more than one campaign. 

A high-quality landing page could mean the difference between operating in profit or loss for your business or company. Landing pages are the first step in gaining access to vital information related to how visitors interact with your website and product. By creating a high-quality landing page that attracts potential clients to interact with your business, you’ll be able to retain large amounts of premium leads with very little effort involved. Your landing page should represent your business in the best way possible but if you’re new to internet marketing and sales, achieving that goal can be difficult. 
Hey Kenny, great article. Checking out a few of the platforms right know:) Quick sort-of-relevant question, would building manual squarespace landing pages + opt-in forms work? Can I get a similar landing page from creating manually on Squarespace as I can on Leadpages. The way I understand LP, is I wouldn’t be able to A/B test a ton, but that is manageable. At least until Leadpages makes more financial sense for me. Thanks a ton man, Ryan
An example of this would be promoting a call-to-action to sign up for a free Skype consultation but instead, the customers are redirected to a page that offers paid photos. Consistency is the best way to retain high-quality leads that may very well bring you tons of business in the future so make sure that all of your content is related when promoting your landing page. 
Instapage features a unique feature known as the “Instapage squeeze page” which essentially grabs email addresses from potential leads by offering them something valuable in return. You can alert your website visitors of important information such as newsletters, whitepapers, case studies, webinar information, or video links in return for their email capture. Instapage splash pages are essentially Instapages version of landing pages which allow you to engage with and persuade your visitors to interact with different parts of your website. 

Follow directions for DNS and CNAME record setup to the letter to direct your landing pages to a subdomain on your domain. This is the most technical option of the three, but if you’re planning on setting up a lot of landing pages or landing pages for a lot of sites, you’ll want to learn how to do this so you don’t have to go bug the Dev team every time you need a new page.
Landing pages gained their popularity in usage since the last six years and, looking at the advantages it serves, the demand is only growing. Landing pages have certainly made the lives of digital marketers easier by not only capturing prospective leads but also have helped segregate the campaigns from the products. Just getting a landing page won’t open a floodgate of leads, we need to optimize them according to the Landing Pages Rule books. We have pointed out some of them here:

Like LeadPages, but offering you the option of using templates or starting with a blank canvas and building yourself a site from scratch. You can build any kind of marketing page you could desire, you don’t need to worry about the code, and you can even make members-only pages. It’s not cheap, though; nearly $200 monthly for the basic plan, or $1,000 annually for the less limited plan. Still, it’s cheaper than hiring coders and designers.


Cons: I really have to be careful when I consider what I do not like about the software, meaning: is the problem the software or me? For example, I always struggle with adding a domain. I have observes that the various templates tend to be too similar to each other and need a higher level of base creativity. At times I have had difficulty with tutorial for forms building. Many times tutorials are a bit confusing or unClear, however, I see many tutorial tend to be upgraded over time.
If you are still having second thoughts about which software will work best for your business it might be a sensible idea to examine each service’s social metrics. These metrics are frequently a sign of how popular a given service is and how extensive is its online presence. For instance, in case of Facebook Leadpages has 66341 likes on their official page while Unbounce profile is liked by 18723 users.
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Like LeadPages, but focused equally between a stand-alone site and a Facebook tab. You can use both, or you can focus on one or the other. They have all of the email integration, analytics, and mobile functionality you’ve come to expect out of a landing page builder. As a special note, it accepts Paypal payment processing, which a surprising number of these apps don’t.
Apart from the feature to create a landing page from scratch, Unbounce also offers over 125 handcrafted samples designed by their team, to aid you in building your landing page faster and easier. The templates are integrated with features that will help your landing page covert. You just need to do some minor fine-tuning after selecting the template that’s best for you. This is made easier with the drag and drop interface which allows you to drag and drop elements that you need to add or remove. 

Like LeadPages, but designed around speed more than on flexibility. You may not have all of the various dozens of options, hundreds of templates, and piles of features you get with other programs on this list. On the other hand, you have a site builder than can go from a new project to a live page in minutes. That’s counting upload times. It has a monthly or annual fee, but it’s very reasonable, at $300 for a year.
That’s where the use of an effective landing page and lead generation software can assist you. Landing pages are often called click-through pages also so if you see that term don’t get confused. There are a lot of different ways that you can utilize your landing page and we’re going to cover those more in detail later in this article. In summary, a landing page can serve whatever purpose you want it to which is what makes them such an effective method for lead generation and capture.  

While Leadpages is one of the leading software platforms that many business owners use to further their endeavors, it’s not the only option out there. One of the things that make Leadpages such an attractive piece of software is the fact that you can create entire webpages and monitor them with very in-depth analytics all in one place. Many software solutions out on the market geared towards small business owners require separate apps or programs to accomplish everything that Leadpages does in one single software application. 
The number of templates and features are huge. Through them, you can create unlimited landing pages according to your needs.  there is a feature available on Unbounce from which you can manage multiple clients through a single account which is really cool. The loading time to load your pages can be reduced 99.99% through Unbounce which means your landing pages will load instantly.
Ease of Use (Draw)  Both Leadpages and Unbounce combine a wide array of pre-designed templates, plus straightforward drag-and-drop page builders for dynamic tweaks. Unbounce offers a pixel-precise drag-and-drop editor, while Leadpages comes with a column-based one. Leadpages provides a supplementary static editor, which is optimized for simplicity.  The Leadpages static editor has limited tweaking capabilities.  Leadpages outshines Unbounce when it comes to extra conversion tools and resources. Leadpages and Unbounce are both pleasantly easy to use.  
Marketers don’t have to worry about learning coding to get the landing page right. Instapage provide seamless integration with CRM tools, social, email marketing and other optimization tool, so that the marketer doesn’t have to worry about keeping too much of information stored in different tools. Just integrate and you are good to go. Currently, Instapage supports integration of more than 20 marketing tools. Instapage also camouflages your website so that the functionalities work like just your own website.
The number of templates and features are huge. Through them, you can create unlimited landing pages according to your needs.  there is a feature available on Unbounce from which you can manage multiple clients through a single account which is really cool. The loading time to load your pages can be reduced 99.99% through Unbounce which means your landing pages will load instantly.
LeadPages comes with two editors, A static editor and a column-based drag and drop (CDD) editor. The static editor offers a few customization options but is limited in options. This is done so as not to allow people to alter a template that’s already laid out. The CDD editor is a more customizable editor offering more flexibility by allowing you to add more elements (text and images) and move them around.
No Conversion Rate Optimization Software will manate to cover all the needs of a specific team. Though core functionalities of Unbounce and Leadpages should matter you should also carefully study the integrations offered by every service. In many cases you will already be making use of some other B2B software in your company and it’s much more beneficial to opt for services that integrate well with each other. That way you will be able to ensure a reliable transfer of information between your teams and services, which can considerably reduce time devoted to migrating between one software and the other.
Digital marketing can be very exciting to work with minus the tools that needed to be worked on a daily basis. Implementing your marketing campaigns in different sets of tools can be very cumbersome. Thankfully, Instapage’s standalone integration page allows the users to locate and manage all the standard integrations in a page. Tools like Mailchimp, WordPress, ActiveCampaign, GoToWebinar, are some of the important ones that Instapage supports.
These pages encompass the entire process needed to successfully facilitate a webinar session. You can even go deeper with the ClickFunnels webinar page by seeing which leads actually signed up for and viewed your webinar as opposed to the people who didn’t. While we could go through all of the various types of sales funnel pages that are offered by ClickFunnels, it would take up this entire article.

Like LeadPages, but a little simpler and easier to use. The editor for their template and site building platform is incredibly easy to use, so much so that you’ll be surprised how easily you can find everything. They have over 100 templates to use as starting points, and they’re all completely customizable so your site never feels like it looks just like a thousand other sites online.
Landing page platforms give you the tools to build your lead capture pages, but getting those pages connected to your site and preserving a seamless user experience can be tricky. It takes a certain level of skill and administrative access to dig around in the DNS directory of your domain host. In case you needed another layer of complication, the hosting service works as your website’s mailing address on the internet, so if you make a mistake in these files, your site will go down.
These are links which you can include into your broadcast emails through any email service provider. You can put links into the templates. Links can be on your website, your product and many more. You can also add other online courses in your emails with these links. All you have to do is send it to your customers and once they click on the clink, they will be registered.
There are more than 14,000 customers are using Unbounce currently and Unbounce is constantly improving itself so that you will get a better experience. You can create landing pages and along with that you can also perform a split test, customize landing pages and track your campaign’s performance. It is one of the fastest page builder software in the world
LeadPages is comparatively new to some other software in the field of building pages but in such a short time it has shown some great results to the users. You can make some very good landing pages with it. It started about three years ago and within this time period it has more than 40,000 customers who are currently using Leadpages and it already created around a million landing pages for its users. 
Moreover, it lets you build a page from scratch by just using the drag and drop functions. You don’t necessarily have to know coding to create an awesome Landing Page. It has built-in templates for creating an attractive landing page. And not only the landing pages, you can also create other different pages like a sales page, webinar page, home page etc.
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By creating a high-quality landing page that entices potential clients to interact with special offers and discounts on your website, you’ll be able to retain large amounts of premium leads with very little effort involved. Your landing page should represent your business in the best way possible but if you’re new to internet marketing and sales, using one of the applications listed above will be absolutely necessary in order to get the results that you want and expect.  
LeadPages is comparatively new to some other software in the field of building pages but in such a short time it has shown some great results to the users. You can make some very good landing pages with it. It started about three years ago and within this time period it has more than 40,000 customers who are currently using Leadpages and it already created around a million landing pages for its users. 

Like LeadPages, but focused equally between a stand-alone site and a Facebook tab. You can use both, or you can focus on one or the other. They have all of the email integration, analytics, and mobile functionality you’ve come to expect out of a landing page builder. As a special note, it accepts Paypal payment processing, which a surprising number of these apps don’t.
Like LeadPages, but lacks some of the unique features that make LeadPages as sought-after as it is. Still, the two major features are there; building landing pages and split-testing them. Instapage uses a drag and drop modular design, which allows it to streamline the code of your site to an amazing extent. Likewise, it makes swapping out elements for split-testing incredibly easy.
With Instapage splash pages, you can add combinations of videos, texts, music, and other sorts of media related to your product or brand on your landing page. Instapage’s splash page will then instantly redirect your visitors to the homepage of your website or any other page that you specified during the creation of your splash page. With Instapage, you can expedite the entire email capture process with ease and simplicity. Instapage also offers a sales page features which will allow you that you can use to create premium looking landing pages that will help you sell products and merchandise. 
Ask your developers or whoever has access to your hosting provider’s site to add a CNAME (custom domain name) record to your site. This is a one-time setup for each subdomain. For example if you have www.buy.yourdomain.com for a landing page, and then you want to set up another one called www.sell.yourdomain.com, you’ll need a new record for each of those pages (one for “buy” and one for “sell”)
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